Hey there,

Welcome to PLAN-uary!

Yep, we've made it to 2021 and it's already time to set your new's years resolutions and start planning ahead for the year to come.

What better way to do that than talking about my favorite planners?

So, we have the Full Focus Planner and the Panda...

Hello today! 

I'm here today to define and discuss holistic and strategic marketing. I think there is a common misconception that marketing is all about websites, social media, email, etc. However, in the marketing world we are beginning to see marketing redefined as one holistic piece that...

Hello there, 

As we're heading into the spring, I know you are probably dealing with admissions, interest from public school families, teacher stress, disgruntled families, and of course additional COVID-19 safety issues and distance learning.

There is A LOT going on right now, and some of...

Hey there! 

Today I am here with my daughter to take a moment to show my appreciation for all the women leaders and administrators in small schools who I have seen do incredible work, especially during this difficult time! 

You are such a joy to work with! 

You have inspired me to...

Hey there, 

Today we are talking about fundraising and marketing. While you might think these two efforts are separate, I want to encourage you to see just how tied together fundraising and marketing really are.

On Giving Tuesday earlier this week, we saw tremendous success with the schools...

Hi there!

I'm here today to discuss a huge issue I'm seeing right now that is killing your enrollment efforts! 

Let me start by asking you to do a quick exercise: look at another school's homepage photos right now. What do you see? What is your initial reaction?

Probably, what you're...

Hi there!

With Thanksgiving coming up next week, I'm going to take a moment to express how grateful I am for you, and for all my independent school family!

So of course I'm going to ask you that question—what are you grateful for? And I'm going to encourage you to think about the many...

Hello today!

As the holidays are approaching and Spring 2021 is right around the corner, let's take a step back for a moment to do a 10-minute exercise that I promise will help you move forward right now and into the new year. 

This is a practice that a lot of entrepreneurs and business...

Hi there, 

This is extremely important right now. With COVID-19 numbers rising across the country, schools are anticipating program changes over the next few months. Whether you're in-person possibly changing to hybrid or to distance, or you're already hybrid and changing to distance,...

Hello today! 

With the holiday season quickly approaching, it's extremely important this winter more than ever to get creative with expressing gratitude to your families for sticking with you through an extremely difficult and unexpected year. 

COVID-19 has wreaked havoc on...

Hello there, 

• Are you in the midst of admissions and enrollment right now? 
• Are you trying to get more families in your school? 
• Are you figuring out how to hold open houses and other events virtually and in-person? 

If you're asking these questions right now, you've come to...

Hello today!

This is something we ALL need right now. I'm seeing this on a huge level, for heads of schools, teachers, and administrators. 

So, what I have for you today are 5 ways to avoid burnout this school year. And if you're already burnt out, then hopefully you can still you these to...